Be ready to unlock regional trade insights and stay ahead of the curve

4 三月 2025

Nikhita Jayakumar Customer Communications Manager, IMEA Region

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IMEA Supply Chain Digest

Navigating today's global marketplace demands unprecedented adaptability. The year 2024 is proof of this, as it witnessed sudden shifts in trade patterns and supply chain dynamics. As a result, businesses have been facing both challenges as well as opportunities to stay resilient and grow.

The latest edition of the IMEA Supply Chain Digest delves deep into these transformative times, offering supply chain leaders a strategic lens to view the evolving marketplace across the Indian subcontinent, Middle East, and Africa.

Key Highlights from the IMEA Supply Chain Digest

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Indian Subcontinent

India continues to solidify its position as a formidable economic and geopolitical force with investment-driven growth, while Bangladesh and Pakistan recover. Across the region, infrastructure upgrades and better connectivity aim to ease supply chain bottlenecks.

Bangladesh banks on reforms and mega projects for stability, while Pakistan’s path to sustainability hinges on fiscal restraint and structural changes. Afghanistan’s future depends on improving livelihoods and essential services, but political instability and restrictions on women remain roadblocks.

Middle East

Geopolitical tensions cast a long shadow, impacting Jordan’s logistics, but trade agreements and infrastructure upgrades are expected to drive growth. Economic diversification is advancing in the UAE and Saudi Arabia. The UAE is expanding ports, free zones, and connectivity while integrating AI and IoT to strengthen global supply chains.

Saudi Arabia sees record tourism growth, declining unemployment, and SAR 40 billion in investment opportunities. Qatar’s growth is stabilising with strategic investments in infrastructure, smart logistics, and a sustainable financial system.

A worker in red safety gear sits atop a wind turbine, overseeing a vast wind farm on rolling hills under a clear sky.

Africa

Economic performance varies across key markets. In Kenya, tax protests persist, but budget adjustments and interest rate cuts aim to revive growth. Angola pushes industrialisation, food security, and climate resilience. Ghana is reforming energy, foreign investment regulations, and insolvency laws while focusing on digitisation and entry into the African Continental Free Trade Agreement (AfCFTA).

The Democratic Republic of Congo fights deep-rooted challenges but enacts fiscal and governance reforms with IMF backing.

South Africa is addressing port congestion, leveraging strategic partnerships, and reducing tariffs to enhance logistics. Botswana strengthens trade ties; though cross-border inefficiencies linger, Tanzania’s prime location boosts its trade appeal.

Nigeria is using public-private partnerships to fund infrastructure, improve energy efficiency, and cut business costs. Senegal faces political tensions and liquidity challenges but expects economic momentum from infrastructure projects, fiscal reforms, and foreign investment. Mali, free from sanctions, eyes a manufacturing and logistics boom, leveraging its rich raw materials.

The latest edition of IMEA Supply Chain Digest provides key insights, data, and trends shaping these regions, uncovering the drivers of economic growth and the challenges ahead. Download a free copy to gain a comprehensive understanding of market dynamics, policy shifts, and emerging opportunities that help you make informed decisions.

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